Visual Impact to Creative Thinking ....

I have recently been using Mindmanager for quick brainstorming sessions that have led to viable concepts or projects ... the ease of manipulation once a framework is set is extremely valueable for keeping the idea flowing. I have come to believe that the flow is the key to creativity and the visual mapping process is the key to maintaining the flow ...

This is an example of a recent project that started as an exploration of a great concept ... Vertical Farming ... in this process, you would farm in an enclosed building within urban environments to produce food and process waste from populations concentrated in cities. Having the fresh and nutritious produce sourced in close proximity to the population and treating of waste both from the food processing and from population are critical pluses to the system. Add to that the ability to grow crops year round and not to use any more land than is under the building makes for a very attractive alternative.

So I started on the thought and quickly built out this map ... I have highlighted how the idea evolves and once the main thoughts are laid out it was a simply process to fill more and more thoughts into the map. As I did more research and found other ideas and sources, I simply added to the map and used links to ensure none of the info was lost (serving as a knowledge management system for the project). I will usually then start formulating marketing pieces, with this done, I would make sure the documents were then tied into branches ... by following this evolving project, you would never lose sight of where it came from and the overriding concepts, but you would also have the minutest of details at your fingertips as you create your project and proposal. The other value is being able to see the whole framework in a quick glance and go to wherever you need to in the map. I have used similar processes to flesh out many concepts and products.

So to recap, simply start with the main concept ... flesh out the details radially and continue to add to the structure as work progresses. This method will allow you to come back to your work and never skip a beat as you add more and more detail .... visual impact to creative thinking ...